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ARTICLES OF INTEREST

The Direct Correlation Between Leasing Performance and Mystery Shopping is Examined Closely in These Insightful Articles
 

Why Do Companies Mystery Shop?

Is it important to have a Mystery Shopping Program? Implementing a Shopping Program can help increase sales and revenue, plus it can be an easily accessible primary or secondary training tool for your Leasing Professionals and onsite staff.

Read the full article Why Companies Shop: Accountability!

 

Does More Time Mean Better Quality?

Can it be said that the amount of time your Leasing Professionals and Property Managers spend with a Prospect has a direct correlation to their decision to visit and lease? Dedicating the time makes a difference.

Read the full article Leasing Presentation: Time vs. Quality Study

What Can Follow Up Do For You?

Are Leasing Professionals making an effort to follow up with the Prospect? Find out industry trends in post-visit contact and how you can benefit from encouraging staff to promptly and professionally follow up with your Prospects.

Read the full article Follow Up Trends for 2006



 

Does Shopping Add Up To Higher Occupancy Rates?

Have you ever considered whether implementing a Mystery Shopping Program will make a difference in your overall performance? Can staff participation really result in enhanced skills by your Leasing Professionals?

Read the full article Is There A Correlation Between Shopping Report Scores, Occupancy, and NOI?

Considering Video Shops?

Have you ever wondered if Video Shops were the way to go? Learn the benefits of investing in Video Shops as a way to capture the entire visual and auditory experience of a visit to your community through the eyes and ears of the Prospect.

Read the full article Why You Should Video Shop Your Sales Team


Is There Increased Accountability In Higher Levels of Management?

In today’s environment, are the roles of onsite staff and management different than in the past? Explore the portfolio-wide effects of a Shopping Program and how intense accountability in the field is shaping the way you do business.

Read the full article Shopping Report Trends – The Elevation of the Leasing Role to Sales Professional and the Increased Accountability for Leasing Excellence at All Levels


Are You Responding To Internet Leads Effectively and Consistently?

Failure to get a response back into the Internet prospects’ hands will cost your company business and send the ‘wrong’ message! Review the potential pitfalls and take action to make sure you do not to fall into any of them.

Read the full article Are Your Internet Prospects Getting the 'Right' Message From You?