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4324 N. Beltline Road |
CUSTOMER SERVICE SKILLSBuild the Expectation of Great Service After Move-In By Starting With Your Potential Residents
SETTING THE CUSTOMER SERVICE TONEThe leasing experience also defines the sort of long-term relationship you will have with this future resident. It is the initialstage of that never-ending wooing that we generally refer to as Resident Retention. We realize an aspect of customer service that is being included in many sales presentations is the anticipation of repeat buying or renewing of the lease. Many companies adhere to the concept that the “renewal process starts at move-in.” CUSTOMER SERVICE INDEXEllis has isolated 10 Shopping Report questions that are related to customer service in order to measure service-oriented tendencies. These 10 questions are found in most written evaluations conducted by Ellis. The Index demonstrates the level of customer service the prospect feels they have experienced during their interaction with the Leasing Professional. |
GABLES RESIDENTIAL ENGAGES IN RELATIONSHIP LEASING Take a look at how one of our top-performing Ellis Benchmark participating
companies views the role of customer service in the leasing presentation.
Read how trust-building and rapport are an integrated part of selling the
advantages of the community. SALES & SERVICE ARE SYNONYMOUS AT POST PROPERTIESAnother superior Ellis Benchmark participating company, Post Properties strives to create a unique experience with anyone who comes through the door. They encourage their Leasing Consultants to be “real and genuine” with each visitor to the office, prospect and resident alike.THE HIGHEST STANDARDS IN CUSTOMER SERVICEDue to the similarities between the hotel and apartment industries, we asked ourselves what we could learn from the hospitality industry. We only wanted to interview the very finest, and dozens of apartment companies have recognized in their training, the epitome of exemplary customer service among US companies is the Ritz-Carlton Hotel Group. The Gold Standard Service offered by Ritz Carlton is in fact their sales process.HIRING PRACTICES COUNTIf you want to build a great customer-service oriented team, where should you begin? The best place to start is with the hiring process. Hear what top Ellis Benchmark performers have to say about finding the right fit for your onsite leasing team. |
Take a look at how one of our top-performing Ellis Benchmark participating
companies views the role of customer service in the leasing presentation.
Read how trust-building and rapport are an integrated part of selling the
advantages of the community.