ELLIS BENCHMARK REPORTS

Click on the Report to View Past Multifamily Industry Benchmark Reports:

2Q 2010 - Focus on Employee Retention
1Q 2010 - Focus on Customer Service

4Q 2009 - Sales Training – Classroom vs. Online
3Q 2009 - Internet Leasing - Training, Leads, and Obstacles
2Q 2009 - Leading in Challenging Times - The "Closing Ratio" and the "Closer"
1Q 2009 - Leading in Challenging Times - Step Back, Reflect & Make Changes

4Q 2008 - Performance Improvement Programs - The Expectation of Focus and Motivation
3Q 2008 - Performance Improvement Programs - Accountability/Consequences
2Q 2008 - Performance Improvement Programs - Shopping Report Reward Programs
1Q 2008 - Performance Improvement Programs - Accountability

4Q 2007 - One on One Training and Mentoring Programs!
3Q 2007 - Training Trends Promote Professional Growth
2Q 2007 - The Future of Training - E - Learning!
1Q 2007 - Training to Lease!  Training Models that Produce Leasing Excellence

4Q 2006 - Customer Service Is "Key" - Follow Up With the Prospect
3Q 2006 - Putting an End to Seasonal Leasing Performance Drop
2Q 2006 - Setting the "Customer Service Tone" for Prospects/Renewals
1Q 2006 - Shopping as a Customer Service Monitoring Tool

4Q 2005 - The Evolution of the Benchmark - 7 Years of Setting the Standard
3Q 2005 - Proper Care and Feeding of a Leasing Professional
2Q 2005 - A Hiring Process Geared Toward Leasing Success - Reduce Staff Turnover
1Q 2005 - The Anatomy of a Leasing Professional

4Q 2004 - 2005 - A Year of Performance Resolutions
3Q 2004 - S*A*F*E Leasing Concept 4 – Execution
2Q 2004 - S*A*F*E Leasing Concept 3 – Focus
1Q 2004 - S*A*F*E Leasing Concept 2 – Accountability

4Q 2003 - S*A*F*E Leasing Concept 1 – Systems
3Q 2003 - If You Don’t Lease, You Don’t Last! Get the Sale
2Q 2003 - Raising the Bar – Have Your Team Say “Shop Me!”
1Q 2003 - Unacceptable Leasing Practices

4Q 2002 - Train & Retrain – Ask for the Money!
3Q 2002 - How To Do MORE With Less Traffic
2Q 2002 - The Effectiveness of Urgency
1Q 2002 - Economic Downturn Slowly Reverses

4Q 2001 - Deposit Percentage Improving But Still Ranks Lowest on Benchmark Comparison
3Q 2001 - Less than 50% Ask for the Money!
2Q 2001 - Strong Performers Overcoming Objections With the Prospect
1Q 2001 - More Focus Required on Getting the Prospect's Contact Information During the Call

4Q 2000 - Setting the Appointment Contributes to Higher Overall Comparison Performance
3Q 2000 - Performance on Telephone Predicates Overall Positive Standing
2Q 2000 - Averages Fall Slightly from Last Quarter
1Q 2000 - Overall Performance Ties To Selling Benefits and Earning the Sale