Today’s leasing teams face the challenge of effectively marketing and selling their products and services to four generations – Traditionalists, Baby Boomers, Gen Xers, and Gen Yers. It is important […]
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Jan
30
Month: January 2012
Jan
23
Generation Y: Is Gen Y Looking For an “OZ” Leader?
In writing this blog a strange memory returned … the scene in “The Wizard of Oz” when Dorothy’s dog Toto pulls the curtain back to reveal that the great Wizard […]
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Jan
17
Generation Y: The Workplace Shift Part III The Future Leaders…Generation “Why”
The Future Leaders…Generation “Why” In Part II of The Workplace Shift, “Generation X Prepares to Take the Baton,” we discussed how the most difficult elements of Generation X’s past may […]
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Jan
09
The Workplace Shift Part 2: Generation X Prepares to Take the Baton
In Part 1 of The Workplace Shift, “Baby Boomers Prepare to Pass the Baton,” we discussed how the Boomer generation is once again redefining the workplace even as they prepare […]
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Jan
03
The Workplace Shift Part 1: Baby Boomers Prepare to Pass the Baton
“Who cares that we have always done it that way!” “He does not respect my experience” “I can’t believe she wore that to work!” “What do you mean I can’t […]
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