Lately I’ve been paying close attention to the different internet sites where apartment communities advertise. As a Marketing Manager for a large REIT, it was my responsibility to audit numerous […]
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Jul
23
Month: July 2012
Jul
10
LEAD CONVERSION: Internet & Email Marketing Tips for the Multifamily Industry
LEAD CONVERSION: Internet & Email Marketing Tips for the Multifamily Industry Note: This publication talks more specifically about the multifamily industry but converting Internet leads into sales is a general […]
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Jul
09
What Can A Doll Company Teach Us About Emotional Engagement?
The American Girl Doll Company takes the cake, literally, when it comes to earning customer loyalty through emotional engagement. In April, my niece celebrated her 5th birthday at the American […]
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