CUSTOMER EXPERIENCE: “By the Book” or By the Relationship


Breaking Down Barriers to Great Customer Experiences When I think about company policies the first word that comes to mind is law. Sometimes our company policies are more like “law” than they are policies. Even the words company policy, can bring about feelings of fear, discomfort and even anxiety for some employees. Should breaking company […]

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CUSTOMER LOYALTY: Five Ways to Get Your Residents Stuck Like Glue


True customer loyalty is perhaps the greatest asset a community can develop. Loyal residents are more likely to renew and—equally important—refer their friends and family. ‘Satisfied’ residents are not always loyal and there are even times when loyal residents are not loyal. Customer loyalty can be difficult to build and even harder to sustain, but […]

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