There are few things more frustrating to me than spending 20 minutes explaining my problem to someone in “Customer Service” only to be bounced to another person, explaining everything all […]
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Dec
30
Month: December 2013
Dec
26
How to Improve Your Online Reputation
So you got a bad review. It isn’t the end of the world if you have a reputation management strategy in place that minimizes the damage of the occasional Negative […]
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Dec
23
Disney’s 5 Magic Tricks That Build Extreme Customer Loyalty
The Disney brand is one of the most powerful in the world! They successfully deliver their message, confirm their credibility, connect emotionally with customers of all ages, motivate their customers, […]
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Dec
12
CUSTOMER EXPERIENCE: Creating a Customer Journey Map
One poor customer experience can erase one hundred positive customer experiences, because the last impression is the most memorable. When a prospect leaves your property, they will quickly forget the […]
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Dec
05
5 Simple Ways to Reward Your Residents
Why should you reward your residents? Your residents are your advocates. And working with and identifying your advocates is not a ‘nice to have’ marketing plan or effort. It is […]
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Dec
02
Apartment Leasing Lesson: Stop the Stinkin’ Thinkin’
Let’s cut to the chase. Every apartment community has one – the ‘loser’ apartment. It could be the location, features, or something else, but for whatever reason we can’t seem […]
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