Jun
25
A good reputation, resident referrals, and a solid, predictable community ends and begins with your residents. It’s no secret that your residents are your biggest asset, even bigger than your $40+ million property. Because of this, creating a better focus on customer experience and retention is key. To begin this focus we need to take […]
Jun
09
Be a great listener. You’ll find that this tip is a prerequisite for the following tips. Becoming a great and active listener is a valuable art to master for any professional role you take on in life. Pay attention to your customer’s message and body language, and resist distractions. It is also important to keep […]
Jun
05
The art of persuasion – not to get confused with manipulation- lies in simplifying something down to its core, and communicating to others what they really care about. Manipulation, however, is coercion through force to get someone to do something that is not in his or her own interest. Persuasion is the art of getting […]
Jun
03
When was the last time you experienced amazing follow up – whether you were the one following up or someone was following up with you – and that amazing experience led to an immediate sale? These experiences can be rare, because we are often losing customers with unauthentic and automated follow up strategies. To avoid […]