Category

Customer Feedback: Responding to the Voice of Your Customer

What Is Really in an Apartment Review?

By Customer Feedback: Responding to the Voice of Your Customer No Comments

Have you ever asked yourself why people leave apartment reviews?  I know this sounds strange, but the feedback is not necessarily for you. 73% of Millennials think other consumers care about their opinions more than companies do (BazaarVoice, January 2012).  They leave an apartment review because they want to share tips and their thoughts with their peers – people they have never even met before, but people they think would really appreciate and listen to what they have to say. Read More

7 Keys to Increasing Resident Survey Response Rates

By Customer Feedback: Responding to the Voice of Your Customer No Comments

More and more apartment management companies are using a resident survey to find out what their customers are thinking, what they want, and what their customer experience is like. Resident surveys can provide accurate, measurable data that is essential when planning for the future, but due to the popularity of surveys, respondents often must be enticed. Read More

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