Creating Sticky Customer Communication that Wins


Through automation and routine customer touch points customer communication quickly becomes an illusion. We are talking at them instead of taking the time to truly engage with each customer. This is where creating sticky customer communication comes in hand. Creating regular and engaging streams of communication can help you track customer sentiments or resolve potential […]

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5 Keys to Unlock Effective Leasing Conversations


Are your leasing professionals drowning potential residents with facts, figures, and product information? So much so that your customers feel like they need to carry a can of “leasing professional repellent”? Then you want to learn these five keys to unlock effective leasing conversations. Pretty much anyone can memorize sales techniques and strategies, and if […]

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Connecting is the Key to Being a 5-Star Leasing Professional


One of the most important skills that a leasing professional can have is the ability to connect with people.  Although leasing presentations can be impressive and may meet or exceed the required expectations of the management company as reflected on a mystery shop evaluation, it is a rare and extraordinary experience when you come across […]

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The Client Whisperer: How to Connect In-Person


You may be thinking, “Did you mean the Horse Whisperer?”  Well, kind of… According to Webster’s New Millennium Dictionary, the definition of a Horse Whisperer is a person who tames and trains horses by gentle methods and speech. Every horse, just as every customer, is unique and different, but there is an underlying consistency within […]

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Upcoming Events

  1. Lease Like a Pro!

    May 19, 2022 @ 1:00 pm - 1:30 pm CDT
  2. Better Calls for Better Maintenance Efficiency – Service Matters!

    May 26, 2022 @ 1:00 pm - 1:30 pm CDT
  3. There’s No App for THAT! Providing Personal Customer Service and Utilizing Technology

    June 9, 2022 @ 1:00 pm - 1:30 pm CDT